

Do It, but with Love and Sincerity
The year 2014 witnessed the birth and boom of an activity online and offline both at home and abroad: the ice bucket challenge. Originally designed to attract public attention to the disease amyotrophic lateral sclerosis (ALS), the practice has aroused a heated debate during its development. There exist opposing views on this matter. Proponents, represented by the ALS Association, claim that it is beneficial and praiseworthy, for it substantially increased donations for sufferers of the disease. Opponents, however, argue that it wastes water, does harm to one’s body and risks becoming a form of entertainment or commercial advertisement.
Personally, I deem that both sides have an element of truth in their arguments and the issue should not be addressed in a simple and crude way.
On the one hand, no one can deny the fact that the practice has benefited patients of ALS. Many people have not only donated money but also begun to learn about the disease and pay more attention to it.
On the other hand, however, the activity does seem to have deviated from its original purpose. As we have heeded, quite a number of the attendants got involved to attract eyeballs to themselves, rather than the disease. Most remain ignorant about the disease though bombarded by pictures of celebrities soaked in iced water that went viral online.
In the final analysis, I should say that the activity is a two-edged sword. But we should not give up eating for fear of being choked. The best policy, as I see it, is to take measures to avoid the harm done by it. For instance, a campaign should be launched at the same time to provide people with more knowledge about the disease, and encourage them to help those in need with love and integrity. Besides, the activity can well take a different form in drought-stricken regions.
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